Dr. Arthur B. Shostak

Third Wave CyberUnions - or No Unions (cont.)

Galloping off in All Directions.

Cyber Drift unions or locals move aimlessly, like a cork bobbing on a turbulent sea, though with far less likelihood than a cork of staying afloat. Bewildered leaders look on as if in a daze, union officers to whom things happen rather than people who make new beginnings. Caught in this hapless course, Labor's effort to use computers falls far short of its potential.

Computerization is persistently prolific, as it moves from stand-alone PCs to networks, and from computer-oriented humans to human-oriented computing. Its record affirms we are in the midst of a revolution, not an evolution. But you would never know this from the inchoate and directionless plight of a Cyber Drift union. These unions and their locals are seldom the adequate and inspiring organizations they want to be thought of, much to the rue of all who really know them and understand how much more is possible.

Labor's Best Hope - for the Moment.

In contrast with Cyber Naught types, Cyber Gain unions and locals make much of computer possibilities. The good news is their number appears larger with every passing year; the bad news is their ranks remain far too small for Labor's good. Worse yet, they are often thought the end-all, when in fact - for labor's sake - they must prove way stations on the way to becoming CyberUnions.

Cyber Gain unions and locals employ computers to support people, plans, and progress, as well as to keep track of things (traditional business operations). They pour new wine into new bottles. Their use of computers can be creative (though as I shall argue later, it still does not go far enough). Officers, staffers, and activists alike appreciate how much can be done, and they enjoy adapting gains made elsewhere in and outside of Labor.

Much success here can be traced to conceptual advances. Progressive habits of mind have Cyber Gain labor leaders, staffers, and rank-and-file activists preferring function to form, results to protocol, and risk-taking to rhetoric. In consequence, their unions and locals are dynamic operations, supple and original in ways in which they take justifiable pride.

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